Adaptec was one of the many companies that did not survive the shakedown that reduced hundreds of Computer companies in the Nineties to just four: Apple, Google, Amazon, and Microsoft.
The reason for this was simple: it didn't know what it was trying to do. And it did not know that it did not know.
They had a guy come in, who claimed he had a foolproof way of helping companies reinvent themselves. They went to a huge amount of work trying to follow his instructions and never noticed when he quietly left the company without changing much.
They never thought to ask him, if he had actually done this before. His promises sounded so good. they just knew they could do it.
They did not define what they wanted to do before they started, or how they would know when they were finished.
In a word, they were stupid.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment