Overcoming Death

I am reading Homo Deus, and I must say this guy is sharp. But he does not realize that people have overcome death already, by the simplest of means - by leaving Reality (that always includes the fact of Death) and living in alternative realities, that they can shape as they please.

These alternative realities, however, empower movements that are degenerate - sometimes called Illiberal Nationalism, or the Hard Right. We have not decided on a label for them, because they are a complex of factors, that add up to a baffling total. Whatever they are, people are satisfied with them, and want them to continue.

The most important belief here - is that they have overcome death, by becoming gods themselves.

This idea has been around since late in the 19th Century - when Nietzsche spoke of the Ubermensch. Today, someone like him would be an important part of a corporation - one of the many that come and go.

But that would not matter, because the Enterprise (Big Business in the Global Economy) never dies. And the people who identify with it, never die either. They live forever, are all-powerful - and they can feel this their sexuality.