I sometimes ask myself "Why don't people read more?" This article points to a possible answer: "because what they read is very unpleasant."
I'm sure this is not a complete answer, there is much written about Programming that people will not read either - even though they know they should, and it is moderately interesting.
Perhaps the answer is in the title of this essay: people like radical solutions to life's problems. Religious solutions, for example. Ordinary solutions don't have as much appeal.
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